Metro is eschewing another convention by not having its vehicles pasted with images of food and produce, but merely designed with austere, simple font against its signature red to make it stand out on the roads. The “As You Wish” platform is a clear brand point of view that’s tapping an already recognizable and defining icon with the red truck, which already connotes delivery on its own. (Strategy Online)
Canadian Tire says subscribers will also receive a “welcome gift” valued at $50, online shopping perks and, for a limited time, a six-month subscription to the streaming service Crave. (The Globe & Mail)
The 2023 award recipients include a number of firsts. FedEx’s Lisson is the first marketing leader from the transportation sector to be honoured by CMHOL, while Sanderson is the first woman from the grocery retail industry to be inducted. (Strategy Online)
“Grocery spending is very much non-discretionary. I think where we’re more likely to see the pullback, as the impact of higher rates filters through the economy, is discretionary spending,” (Q107)
“And from a brand standpoint, we’ve, out of the gate, set to create a more welcoming and inclusive brand. We were very early in body diversity, inclusivity, welcoming customers of all shapes, sizes, ages. And that obviously is a message that’s really sticking out with consumers.” (Retail Insider)
From Edelman’s Gen Z Lab, Courtney Miller, EVP, Head of Strategy and Giselle Huasipoma, Gen Z Lab Ambassador, Influencer Marketing, reveal five myths about how Gen Z shops.
“We closed out the year with accelerated momentum and delivered another quarter of double-digit revenue growth, margin expansion, and impressive performance,” (BIV)
“With the new location at Yorkville Village, it is a revitalized return to that experience of a luxury shopping destination, once known as Hazelton Lanes, and the authenticity of Yorkville and what we have to offer with our latest curation of elevated casual and contemporary luxury fashion. (Retail Insider)
"Our products are amazing," said Sall. "These products cater primarily to black women, but they are suitable for any type of woman or man. We have spices that can be used by women or men. It's just that they remind us of where we come from. They're made out of ingredients that we know." (CTV News)
RCC Member Spotlight: Sandra Sanderson, SVP, Marketing, Empire Limited and Sobeys
Retail Council of Canada is very proud of RCC member, Sandra Sanderson, SVP, Marketing, Empire Company Limited and Sobeys to be the first woman from grocery retail industry to be inducted.
Congratulations Sandra for your years of trailblazing work!
The company also shared that it expects to open 22 more Farm Boy stores in the next five years with most set to be located in the Greater Toronto Area. Empire already operates 26 Farm Boy supermarkets. (CBC)
“We know exactly how many parcels we are delivering per city. It’s just a matter of when we break even. It might be three months before, now it will just have to be four months.” (TechCrunch)
“While we made important progress, the year came to a challenging close, with results below our expectations due to both execution and macro challenges,” (CNBC)
“The transformation of mobility is changing the way customers use service stations,” TotalEnergies chief executive officer Patrick Pouyanne said in the statement. “This deep trend means that new services and new activities need to be developed, notably in the stores.” (The Globe & Mail)
“TikTok has not only changed the way we communicate with Gen Z, but it’s proven it can identify areas of opportunity within our business,” (Marketing Dive)
“In an environment where consumers are making tradeoffs, more of the same is not going to get it done,” Christina Hennington, Target’s chief growth officer, said at an investor event in New York. (CNBC)
The New York-based company is making several pushes to strengthen its business: announcing product launches every four to six weeks, expanding its physical brick-and-mortar footprint to 600 Sephora stores and positioning itself for a global expansion. (BNN Bloomberg)
Do you have an employee who is currently studying in a business, fashion, marketing or retail-related program? Encourage them to apply for a Retail Education Scholarship!
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